Simple Pricing. No Hidden Fees.
Start Free.
Every plan includes a 7-day Pro trial. Annual billing saves 2 months.
Pricing Plans
Starter
1 seat
$33/mo billed annually (save 2 months)
Core CRM, 1 branded funnel, and AI chat for solo agents getting started.
- Core CRM & lead pipeline
- 1 branded funnel
- 75 AI chat queries/mo
- Email communications
- 14-day audit logs
Pro
1 seat (+$25/ea)
$83/mo billed annually (save 2 months)
Unlimited funnels, AI coaching, campaigns, and automation for growing agents.
- Everything in Starter
- Unlimited funnels & AI queries
- AI coaching (10 sessions/mo)
- Email + SMS campaigns
- Automation builder
- 90-day audit logs
Agency
5 seats (+$25/ea)
$249/mo billed annually (save 2 months)
Full platform with team management, sales enablement, unlimited coaching, and voice.
- Everything in Pro
- Unlimited coaching
- Sales enablement & pitch builder
- Client journey & health scoring
- Voice + chat channels
- 365-day audit logs
Enterprise
15 seats (+$20/ea)
$666/mo billed annually (save 2 months)
Full compliance engine, IUL analysis, API access, SSO, and white-label options for large agencies and IMOs.
- Everything in Agency
- 22-module compliance engine
- IUL Illustration Engine
- API access + SSO/SAML
- White-label option
- Unlimited audit logs
What You'd Pay for the Same Capabilities Elsewhere
Most agents cobble together 5-6 tools. Here is what that actually costs.
Stacking Separate Tools
- CRM (HubSpot / GoHighLevel)$97 - $297/mo
- Funnel Builder (ClickFunnels)$97 - $297/mo
- AI Coaching Platformdoesn't exist for insurance$150+/mo
- Compliance Tooldoesn't exist$0
- Email + SMS (Mailchimp + Twilio)$80+/mo
- Scheduling (Calendly)$40+/mo
CoverAgent AI Pro
One platform replaces all six tools above — CRM, funnels, AI coaching, compliance guardrails, email + SMS campaigns, and scheduling — purpose-built for insurance agents.
- Insurance-specific CRM & pipeline
- Unlimited funnels & AI chat
- AI coaching (10 sessions/mo)
- Compliance guardrails built in
- Email + SMS campaigns
- Appointment scheduling
Powerful Add-Ons
Extend your plan with specialized modules. Add or remove anytime.
IUL Illustration Engine
Upload and analyze IUL illustrations with AG 49-A compliance.
Available on: Pro, Agency
Advanced Coaching Pack
Custom scenarios, AI scoring, and analytics.
Available on: Pro
Public Chat & Lead Capture
AI chat widget, lead capture, and booking handoff.
Available on: Starter, Pro, Agency, Enterprise
Meta Ads Manager
AI-powered paid distribution and ad management.
Available on: Pro, Agency, Enterprise
White-Label
Custom domain, branding, and white-label portal.
Available on: Enterprise
“I was paying over $400/mo across four different platforms. CoverAgent replaced all of them for $99 and the AI coaching alone has helped me close two more policies this quarter.”
Sarah M.
Independent Life Insurance Agent, Texas
Frequently Asked Questions
Everything you need to know about CoverAgent AI pricing.
Yes. Upgrades take effect immediately and are prorated for the remainder of your billing period. Downgrades take effect at the start of the next billing cycle. You can switch from within your account dashboard or by contacting support.
Your 7-day Pro trial gives you full Pro-level access with no payment required. When it ends, choose any plan to continue or let access expire — there are no automatic charges.
Add-ons are billed monthly on top of your base plan. You can add or remove them anytime from your account settings. Each add-on lists which plans it is available for.
No. There are zero setup fees, onboarding fees, or hidden charges on any plan. You only pay the monthly or annual subscription price plus any add-ons you choose.
We accept all major credit and debit cards (Visa, Mastercard, American Express, Discover) via Stripe. Enterprise customers can pay by invoice or ACH transfer.
Absolutely. If you have more than 15 seats or need custom integrations, SLAs, or white-label deployment, contact our sales team and we will build a plan tailored to your organization.
Monthly plans can be cancelled anytime — you retain access until the end of the billing period. Annual plans are refundable within the first 30 days. After that, you can cancel and your access continues until the annual term ends.
Starter and Pro each include 1 seat. Pro can add extra seats at $25/seat/mo. Agency includes 5 seats at $25/seat/mo for extras. Enterprise includes 15 seats at $20/seat/mo for extras. Each seat gives a team member full access to every feature in the plan.
Not sure which plan?
Book a demo and we'll recommend the right fit — or calculate your ROI to see the numbers first.